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		<title>How to Use Groover to Promote Your Music with Success?</title>
		<link>https://blog.groover.co/en/tips/groover-to-promote-your-music/</link>
		
		<dc:creator><![CDATA[Mackenzie Leighton]]></dc:creator>
		<pubDate>Sun, 01 Sep 2024 12:52:08 +0000</pubDate>
				<category><![CDATA[How to Prepare your Music Release]]></category>
		<category><![CDATA[Promote your project]]></category>
		<category><![CDATA[Slider EN]]></category>
		<category><![CDATA[Tips for musicians]]></category>
		<category><![CDATA[booker]]></category>
		<category><![CDATA[editor]]></category>
		<category><![CDATA[get your music known]]></category>
		<category><![CDATA[get your song on the radio]]></category>
		<category><![CDATA[Groover]]></category>
		<category><![CDATA[independent artist]]></category>
		<category><![CDATA[independent musician artist]]></category>
		<category><![CDATA[Music Label]]></category>
		<category><![CDATA[music promotion]]></category>
		<category><![CDATA[Soundcloud]]></category>
		<category><![CDATA[Spotify]]></category>
		<category><![CDATA[Spotify playlist]]></category>
		<category><![CDATA[Youtube]]></category>
		<guid isPermaLink="false">https://blog.groover.co/?p=8237</guid>

					<description><![CDATA[<p>On the Groover web platform, artists to promote their music, conquer new audiences and meet potential future partners who can connect them with the best blogs, radios, and music pros&#8230;</p>
<p>L’article <a href="https://blog.groover.co/en/tips/groover-to-promote-your-music/">How to Use Groover to Promote Your Music with Success?</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p class="p1"><span class="s1">On the Groover web platform, artists to promote their music, conquer new audiences and meet potential future partners who can connect them with the best blogs, radios, and music pros looking for emerging talent. On Groover, artists <strong>send their music directly</strong> to a selection of blogs, radios, playlisters, and labels of their choice. They&#8217;re <strong>guaranteed that their music will be listened to, receive feedback</strong> and maximize their chances of <strong>getting press reviews, coverage on the radio / in playlists, and meeting with their future label or manager</strong>.</span></p>
<p class="p2"><span class="s1">More than <strong>3,000+</strong> active music curators &amp; pros are available on the platform:<strong> BIRP.fm, Dummy Magazine, Ba Da Bing! Records, Electro Posé, College Music, Tsugi Radio, Indie Folk Central</strong>, and many more. So far, Groover has helped generate over <strong>4 million pieces of feedback</strong>, <strong>800,000 shares</strong> (articles, radio broadcasts, playlist inclusions etc.) including<strong> 1,000+ signatures</strong> with labels, publishers, managers and touring companies.</span></p>
<p><a href="https://groover.co/en/lp/promote-your-music-with-result/?utm_source=inbound&amp;utm_medium=groover_blog&amp;utm_campaign=in_text&amp;utm_content=8237" target="_blank" rel="noopener"><img fetchpriority="high" decoding="async" class="alignnone wp-image-43050 size-full" src="https://blog.groover.co/wp-content/uploads/2024/11/Looking-to-get-your-music-heard.jpg" alt="" width="1344" height="148" srcset="https://blog.groover.co/wp-content/uploads/2024/11/Looking-to-get-your-music-heard.jpg 1344w, https://blog.groover.co/wp-content/uploads/2024/11/Looking-to-get-your-music-heard-300x33.jpg 300w, https://blog.groover.co/wp-content/uploads/2024/11/Looking-to-get-your-music-heard-1024x113.jpg 1024w, https://blog.groover.co/wp-content/uploads/2024/11/Looking-to-get-your-music-heard-768x85.jpg 768w, https://blog.groover.co/wp-content/uploads/2024/11/Looking-to-get-your-music-heard-1170x129.jpg 1170w, https://blog.groover.co/wp-content/uploads/2024/11/Looking-to-get-your-music-heard-585x64.jpg 585w" sizes="(max-width: 1344px) 100vw, 1344px" /></a></p>
<h4 style="text-align: center;"><strong>The Ultimate Guide: Our best tips to optimize your experience with Groover</strong></h4>

<h2 style="text-align: left;"><span style="color: #ff6600;"><b>1. How to use Groover as an artist</b></span></h2>
<p><strong>Once you&#8217;ve signed up on Groover, you can follow those easy steps to send your track for the very first time</strong>:</p>
<ol>
<li><b>Start a campaign and add the track/song that you want to promote</b> using a YouTube link &#8211; <i>can be unlisted</i> &#8211; or SoundCloud link &#8211; <i>can be private if shareable</i>.</li>
<li><b>Choose the music curators &amp; pros you want to contact. </b>You can use the filters to help you find the right ones for you, and get more info by clicking on their cards.</li>
<li><b>Write a short pitch for your track</b>, by giving context elements and indicating what your targets are. You can also add a personal message for each of the influencers. <a href="https://help.groover.co/fr/articles/4701461-write-the-perfect-pitch-for-your-campaign" target="_blank" rel="noopener"><i>More info on how to write the perfect pitch here</i></a></li>
<li>Once on the summary of your campaign, buy Grooviz, the tokens which allow you to send your music to the blogs, radios and music pros on Groover. <b>Each contact costs you 2 Grooviz</b> (1 Grooviz = €1).</li>
<li><b>Validate your campaign</b>. You&#8217;ll get your feedback within 7 days. After 7 days, you get Grooviz back for those who haven&#8217;t replied to you in order for you to contact someone else&#8230; Or the same person again. <em>J</em><i>ust so you know, the current answer rate is around 90%</i>. Magic ✨</li>
<li>After your campaign is launched, don&#8217;t forget to <b>fill in your profile</b> as much as you can. It&#8217;s a precious source of information for the music professionals that you contact and who&#8217;d wish to know more about you and your project.</li>
</ol>
<p><iframe title="YouTube video player" src="https://www.youtube.com/embed/SPpSHpBybi4?si=MH84f6Ncx_41e6oP" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<h2 style="text-align: left;"><span style="color: #ff6600;"><b>2. Who are the blogs, radios and music pros on Groover?</b></span></h2>
<p>Groover influencers are music enthusiasts who have been handpicked by the Groover team for their ability to spot new musical trends. Today they fall into 3 main categories:</p>
<ul>
<li><strong>Media outlets</strong>: magazines, radio stations, blogs, <a href="https://blog.groover.co/en/tips/spotify-playlist-followers/" target="_blank" rel="noopener noreferrer">playlists,</a> YouTube channels&#8230; If they like your song, they will share it with their audience, allowing new fans to discover your music.</li>
<li><strong>Labels, Publishers, and Bookers</strong>: they are looking for the next talents to sign and promote, working as your potential future partners.</li>
<li><strong>Mentors</strong>: managers, coaches, or other professionals in the field. They have been selected for their ability to give constructive advice on your production, your career, or your project.</li>
</ul>
<p>All of our influencers have the shared desire to discover music and have been carefully chosen for the value they can bring you. These musical influencers are <strong>independent and specialized</strong> in different musical genres. Today there are <strong>more than 2000 active musical influencers</strong> on Groover. Discover them <a href="https://bit.ly/39M3xwI" target="_blank" rel="noopener noreferrer">here.</a></p>
<p style="text-align: center;"><strong>| Read also: <a href="https://blog.groover.co/en/tips/songs-successfully-onto-the-radio/" target="_blank" rel="noopener noreferrer">Radio: How to Get your Songs Successfully on the Air?</a></strong></p>
<div id="attachment_11029" style="width: 976px" class="wp-caption aligncenter"><a href="https://groover.co/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=Groover_en"><img decoding="async" aria-describedby="caption-attachment-11029" class="wp-image-11029 size-full" title="Media, radio, label, music professionals on Groover" src="https://blog.groover.co/wp-content/uploads/2020/07/Capture-d’écran-2021-04-06-à-13.55.46.jpg" alt="1000+ medias, radios, labels et music professionals active on Groover" width="966" height="510" srcset="https://blog.groover.co/wp-content/uploads/2020/07/Capture-d’écran-2021-04-06-à-13.55.46.jpg 966w, https://blog.groover.co/wp-content/uploads/2020/07/Capture-d’écran-2021-04-06-à-13.55.46-300x158.jpg 300w, https://blog.groover.co/wp-content/uploads/2020/07/Capture-d’écran-2021-04-06-à-13.55.46-768x405.jpg 768w, https://blog.groover.co/wp-content/uploads/2020/07/Capture-d’écran-2021-04-06-à-13.55.46-585x309.jpg 585w" sizes="(max-width: 966px) 100vw, 966px" /></a><p id="caption-attachment-11029" class="wp-caption-text">Media, radio, label, music professionals on Groover</p></div>
<h2 style="text-align: left;"><span style="color: #ff6600;"><b>3. When should I send my music on Groover?</b></span></h2>
<p class="no-margin">Before starting a campaign on Groover, you need to identify the current phase of your project:</p>
<ul>
<li>If your project is not artistically finished but you have demos, you can use Groover to contact<b> labels, managers, touring companies, publishers</b>&#8211; even if they will often wait to hear a &#8220;finished&#8221; project- or mentors who will be able to give you detailed advice on your strategy and production. Read our article <a href="https://blog.groover.co/en/tips/promote-your-project/how-to-find-booker-easily/" target="_blank" rel="noopener noreferrer">How to find a Booker?</a></li>
<li>If your project is mixed, mastered, ready to be released or already released, you are now in the <b>promotion phase of your project.</b> Using Groover can boost your visibility as soon as your first single is released and serve as a springboard before the release of a more ambitious project (EP, album&#8230;) or a major event (concert, interview, showcase). In this case, there are two potential ways to proceed- plans A and B below.</li>
</ul>
<p>Keep in mind that some influencers- especially<a href="https://blog.groover.co/en/tips/spotify-playlists/" target="_blank" rel="noopener noreferrer"><b> independent playlists</b></a> &#8211; are much more responsive and efficient when your music has already been released on streaming platforms like Spotify, Deezer, Apple Music etc. Consider excluding these influencers from any campaign you may be running pre-release day and wait until the track is available on streaming platforms before contacting them. You can also add the Spotify link in your track info at that time.</p>
<p>💡 <b><i>Tip:</i></b> You can prepare <b>organized lists of influencers</b>&#8211; via the little bookmark icon- based on promotion type or timing: &#8220;Before release&#8221; and &#8220;Day of release&#8221; for example. This will save you time!</p>
<p><img decoding="async" class="wp-image-36484 size-full" src="https://blog.groover.co/wp-content/uploads/2021/04/Music-industry-pros-you-want-to-contact-on-Groover.jpg" alt="Music industry pros you want to contact on Groover" width="1180" height="1324" srcset="https://blog.groover.co/wp-content/uploads/2021/04/Music-industry-pros-you-want-to-contact-on-Groover.jpg 1180w, https://blog.groover.co/wp-content/uploads/2021/04/Music-industry-pros-you-want-to-contact-on-Groover-267x300.jpg 267w, https://blog.groover.co/wp-content/uploads/2021/04/Music-industry-pros-you-want-to-contact-on-Groover-913x1024.jpg 913w, https://blog.groover.co/wp-content/uploads/2021/04/Music-industry-pros-you-want-to-contact-on-Groover-768x862.jpg 768w, https://blog.groover.co/wp-content/uploads/2021/04/Music-industry-pros-you-want-to-contact-on-Groover-1170x1313.jpg 1170w, https://blog.groover.co/wp-content/uploads/2021/04/Music-industry-pros-you-want-to-contact-on-Groover-585x656.jpg 585w" sizes="(max-width: 1180px) 100vw, 1180px" /></p>
<p class="no-margin"><b>If you don&#8217;t know where to start, we strongly advise that you send your music the day of its release or some time after. Contact as many relevant influencers as possible in order to give your song the visibility it deserves!</b></p>
<p><b>Remember to regularly remind people who follow you to go listen to your track,</b> look for new contacts, create new relationships with different players in the music world- artists, producers, media / radio / labels etc. If they discover your music and fall in love with it even a year after its release, they will not hesitate to share it with their community. This can continue to attract more and more curious people and fans around your music!</p>
<h2 style="text-align: left;"><span style="color: #ff6600;"><b>4. Can I send a song that hasn&#8217;t been released yet?</b></span></h2>
<p>Yes, of course! You can use:</p>
<ul>
<li><strong>An unlisted Youtube link</strong>&#8211; make sure to check that your video is embeddable.</li>
<li><strong>A private Soundcloud link</strong>&#8211; be sure to use a shareable link with a small code called &#8216;token&#8217; at the end, obtained by clicking &#8220;Share&#8221; under the Soundcloud player.</li>
</ul>
<p>Remember to indicate the upcoming release date of the song. The musical influencer will thus be warned that the song has not yet been released and therefore they should not share it yet.<br />
If you are looking for a media to share your song as an exclusive premiere, don&#8217;t hesitate to specify that it is an Exclusivity thanks to the box specifically provided at the time of sending your song.<br />
If you&#8217;re looking for advice on a pre-mix or demo, you can select the Demo option when entering your song information so that music influencers are notified.</p>
<h2 style="text-align: left;"><span style="color: #ff6600;"><b>5. Write the perfect pitch for your song</b></span></h2>
<p>Once you have chosen the media, radios, labels and  music pros you wish to contact and added a link to your song, the last crucial step before validating your submission is to <strong><a href="https://help.groover.co/fr/articles/4701461-write-the-perfect-pitch-for-your-song" target="_blank" rel="noopener noreferrer">write a good pitch for your song</a>.</strong></p>
<p>Here are a few tips on how to get attention and make your mark:</p>
<p><strong>1. Specify what you are looking for, don&#8217;t leave your contacts in the dark</strong><br />
What are you looking for right now? Visibility (articles, <a href="https://blog.groover.co/en/tips/spotify-playlists/" target="_blank" rel="noopener noreferrer">playlist inclusions</a>&#8230;) ? A label, a manager, a booker? Need advice on your demo? All of that at once?</p>
<p><strong>2. Adapt your pitch according to the chosen contacts</strong><br />
At the moment, are you looking for a label for the release of your next EP? After playing several concerts, do you now want to work with a tour manager? You want to publicize your recent release to the media?<br />
Don&#8217;t hesitate to adapt your request and the information you provide according to the contacts you have chosen, informing them briefly about your current news.</p>
<p><strong>3. Be concise and informative</strong><br />
No matter what happens, the professionals you contact at <a href="https://groover.co/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=Groover_en" target="_blank" rel="noopener noreferrer">Groover</a> will listen to your track. Rather than describing your song, try to give them the context. For example, you can give them 1-2 essential points about your project, keeping it concise. A few suggestions:</p>
<ul>
<li>The release date of your album/single, and the link to listen to it</li>
<li>The context or story behind a music video</li>
<li>Your next gig or the venues of your last important <a href="https://blog.groover.co/en/tips/concert-dates-musicians-play-live/" target="_blank" rel="noopener noreferrer">concert dates</a></li>
<li>A recent opening act you did for a band you admire</li>
<li>Support received for the release in question (crowdfunding, media coverage&#8230;)</li>
<li>Your top musical influences</li>
</ul>
<p>Make sure not to give too much information- try to concentrate on 1-2 essential elements of your project that are likely to interest professionals, 5 lines of text maximum. This is a first contact and their time is limited.</p>
<p><strong>💡 Final Tip</strong>: Don&#8217;t forget to fill out your profile and keep it up to date. It is a sign of seriousness and an important source of information for professionals who discover your project. It&#8217;s also a way to detail your musical universe a little more than in the pitch field!</p>
<div id="attachment_8329" style="width: 971px" class="wp-caption aligncenter"><a href="https://groover.co/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=Groover_en"><img loading="lazy" decoding="async" aria-describedby="caption-attachment-8329" class="wp-image-8329 size-full" title="Magon's artist profil on Groover" src="https://blog.groover.co/wp-content/uploads/2020/06/Capture-d’écran-2020-06-23-à-10.30.40.png" alt="Magon's artist profil on Groover" width="961" height="540" srcset="https://blog.groover.co/wp-content/uploads/2020/06/Capture-d’écran-2020-06-23-à-10.30.40.png 961w, https://blog.groover.co/wp-content/uploads/2020/06/Capture-d’écran-2020-06-23-à-10.30.40-300x169.png 300w, https://blog.groover.co/wp-content/uploads/2020/06/Capture-d’écran-2020-06-23-à-10.30.40-768x432.png 768w, https://blog.groover.co/wp-content/uploads/2020/06/Capture-d’écran-2020-06-23-à-10.30.40-585x329.png 585w" sizes="(max-width: 961px) 100vw, 961px" /></a><p id="caption-attachment-8329" class="wp-caption-text">Magon&#8217;s artist profil on Groover</p></div>
<p style="text-align: center;"><strong>| Read also: <a href="https://blog.groover.co/en/tips/how-to-write-a-good-musician-bio-en/" target="_blank" rel="noopener noreferrer">How to Write a Good Biography to Promote Your Music?</a> </strong></p>
<h2 style="text-align: left;"><span style="color: #ff6600;"><b>6. What are Grooviz?</b></span></h2>
<p>Grooviz are credits on Groover. To send your tracks to media, labels and musical influencers present on the Groover platform, you need to acquire Grooviz.</p>
<ul>
<li>1 Grooviz costs 1€ TTC</li>
<li>Sending a song to 1 influencer costs 2 Grooviz</li>
<li>You can benefit from Grooviz packs:</li>
</ul>
<div id="attachment_36485" style="width: 2007px" class="wp-caption aligncenter"><img loading="lazy" decoding="async" aria-describedby="caption-attachment-36485" class="wp-image-36485 size-full" src="https://blog.groover.co/wp-content/uploads/2021/04/Credit-packs-on-Groover.jpg" alt="Credit Packs available on Groover to contact the best media, radio, label and music professionals to promote your music" width="1997" height="684" srcset="https://blog.groover.co/wp-content/uploads/2021/04/Credit-packs-on-Groover.jpg 1997w, https://blog.groover.co/wp-content/uploads/2021/04/Credit-packs-on-Groover-300x103.jpg 300w, https://blog.groover.co/wp-content/uploads/2021/04/Credit-packs-on-Groover-1024x351.jpg 1024w, https://blog.groover.co/wp-content/uploads/2021/04/Credit-packs-on-Groover-768x263.jpg 768w, https://blog.groover.co/wp-content/uploads/2021/04/Credit-packs-on-Groover-1536x526.jpg 1536w, https://blog.groover.co/wp-content/uploads/2021/04/Credit-packs-on-Groover-1170x401.jpg 1170w, https://blog.groover.co/wp-content/uploads/2021/04/Credit-packs-on-Groover-585x200.jpg 585w" sizes="(max-width: 1997px) 100vw, 1997px" /><p id="caption-attachment-36485" class="wp-caption-text">Credit Packs available on Groover to contact the best media, radio, label and music professionals to promote your music</p></div>
<p style="text-align: center;"><strong>| Read also: <a href="https://blog.groover.co/fr/conseil/budget-promotion-musicale-en-ligne/" target="_blank" rel="noopener noreferrer">How to manage your Budget when releasing your Music for the Best Promotion?</a></strong></p>
<h2 style="text-align: left;"><span style="color: #ff6600;"><b>7. What budget should I invest on my Groover campaign?</b></span></h2>
<p>After 2 years of Groover being alive, the platform&#8217;s data clearly show that <b>the most successful campaigns on Groover were all sent to more than 30 contacts (60 Grooviz), and most of them more than 50 contacts (100 Grooviz)</b>.</p>
<p>The # of curators / pros chosen will of course depend on your music style and your targets, but with <b>more than <span class="s1"><strong>3,000</strong></span> curators / pros currently active</b>, you risk to be spoiled for choice (though filters can help!)</p>
<p><img loading="lazy" decoding="async" class="aligncenter wp-image-11220 size-full" title="Groover Campaign Results - Satisfaction Survey " src="https://blog.groover.co/wp-content/uploads/2021/04/Capture-d’écran-2021-03-12-à-16.07.42.jpg" alt="Groover Campaign Results - Satisfaction Survey " width="744" height="580" srcset="https://blog.groover.co/wp-content/uploads/2021/04/Capture-d’écran-2021-03-12-à-16.07.42.jpg 744w, https://blog.groover.co/wp-content/uploads/2021/04/Capture-d’écran-2021-03-12-à-16.07.42-300x234.jpg 300w, https://blog.groover.co/wp-content/uploads/2021/04/Capture-d’écran-2021-03-12-à-16.07.42-585x456.jpg 585w" sizes="(max-width: 744px) 100vw, 744px" /></p>
<p><b><i>If you&#8217;re looking for visibility</i></b>: more than 70% of the contacts available on <a href="https://groover.co/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=Groover_en" target="_blank" rel="noopener noreferrer">Groover</a> can offer you direct opportunities to get coverage if they have a crush on your music. If it is your main target, your budget can rise <b>over 100-150 Grooviz (50-75 contacts)</b> depending on the music genres to which you identify your music. The more you select curators and pros, the more you increase your chances to get interesting results!</p>
<p><b><i>If you want to build your entourage</i></b>: we recommend here to take your time to target relevant contacts for you and your musical univers. The campaigns can be small and precise.</p>
<p><a href="https://help.groover.co/fr/articles/4699856-what-budget-should-i-invest-on-my-groover-campaign" target="_blank" rel="noopener noreferrer"><em><strong>More advice about which budget you should invest on Groover are available here</strong></em></a></p>
<h2 style="text-align: left;"><span style="color: #ff6600;"><b>8. How does feedback work on Groover?</b></span></h2>
<p>A feedback is a short text of a minimum of 15 words written by the musical influencer on the song sent by the artist or their representative. Today, the average feedback is close to 40 words. Feedback is private- only you and the musical influencer who wrote it have access to them.</p>
<p><strong>What can an artist expect to read?</strong><br />
The feedback is more or less detailed according to the influencer- who is free to say what they please- with the intention of being <strong>constructive</strong> (for the artist), <strong>explanatory</strong> (on the reasons for sharing or not), <strong>sincere, and encouraging.</strong> Every musical influencer has read and adheres by the Groover Feedback Guide.</p>
<p><img loading="lazy" decoding="async" class="aligncenter wp-image-25562 size-full" title="Example of Feedback on Groover" src="https://blog.groover.co/wp-content/uploads/2020/11/Music-promotion-Example-of-positive-feedback-on-Groover-e1678961609390.jpg" alt="Music promotion- Example of positive feedback on Groover" width="1170" height="611" srcset="https://blog.groover.co/wp-content/uploads/2020/11/Music-promotion-Example-of-positive-feedback-on-Groover-e1678961609390.jpg 1170w, https://blog.groover.co/wp-content/uploads/2020/11/Music-promotion-Example-of-positive-feedback-on-Groover-e1678961609390-300x157.jpg 300w, https://blog.groover.co/wp-content/uploads/2020/11/Music-promotion-Example-of-positive-feedback-on-Groover-e1678961609390-1024x535.jpg 1024w, https://blog.groover.co/wp-content/uploads/2020/11/Music-promotion-Example-of-positive-feedback-on-Groover-e1678961609390-768x401.jpg 768w, https://blog.groover.co/wp-content/uploads/2020/11/Music-promotion-Example-of-positive-feedback-on-Groover-e1678961609390-585x306.jpg 585w" sizes="(max-width: 1170px) 100vw, 1170px" /></p>
<h2 style="text-align: left;"><span style="color: #ff6600;"><b>9. As an artist, am I guaranteed to get articles or shares?</b></span></h2>
<p>No, this is not <a href="https://groover.co/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=Groover_en" target="_blank" rel="noopener noreferrer">Groover</a>&#8216;s principle. The platform guarantees that your track will be listened to and that you will receive feedback from the chosen blogs, labels and pros. The response rate is indeed higher than 85%, and you get Grooviz &#8211; name of the credits on Groover &#8211; back if you don&#8217;t get an answer within 7 days.</p>
<p><strong>However, we do all our best to guide you towards the right curators &amp; pros for you so you maximize the opportunities you can get</strong>. Currently, the acceptation rate &#8211; i.e. when your track is shared or when the curator / pro wants to get in touch with you &#8211; is around 20%! Two things to remember, which can seem opposite but actually can help find the right balance:</p>
<ul>
<li><strong>Good targeting</strong> is key and will increase your performance</li>
<li><strong>The more you contact curators &amp; pros, the more concrete opportunities you&#8217;ll get!</strong></li>
</ul>
<p><strong>Important:</strong> the music curators &amp; pros on Groover remain<strong> entirely free to share your song and to contact you or not.</strong> If you want to know how campaigns have gone for other musicians, you can read <a href="https://blog.groover.co/en/tips/groover-review/">Groover reviews from artists and music pros</a>.</p>
<p style="text-align: center;"><em>&#8211; Article written by <a href="https://blog.groover.co/author/margueriteb/" target="_blank" rel="noopener noreferrer">Marguerite Beaussant</a> in its original version, translated by Mackenzie Leighton &#8211;</em></p>
<h4 style="text-align: center;">And there you go! All you have to do is register <a href="https://groover.co/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=Groover_en" target="_blank" rel="noopener noreferrer">here</a> 👈</h4>
<h4 style="text-align: center;">And if you have any questions, don&#8217;t hesitate to contact us 😊</h4>
<p><a href="https://groover.co/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=Groover_en" target="_blank" rel="noopener"><img loading="lazy" decoding="async" class="alignnone wp-image-42912 size-full" src="https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover.jpg" alt="" width="1080" height="293" srcset="https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover.jpg 1080w, https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover-300x81.jpg 300w, https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover-1024x278.jpg 1024w, https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover-768x208.jpg 768w, https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover-585x159.jpg 585w" sizes="(max-width: 1080px) 100vw, 1080px" /></a></p>
<p>L’article <a href="https://blog.groover.co/en/tips/groover-to-promote-your-music/">How to Use Groover to Promote Your Music with Success?</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
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			</item>
		<item>
		<title>Soundcloud or Spotify : which one is best for you?</title>
		<link>https://blog.groover.co/en/tips/soundcloud-or-spotify-en/</link>
		
		<dc:creator><![CDATA[Hannah Rees]]></dc:creator>
		<pubDate>Tue, 26 Mar 2024 19:25:28 +0000</pubDate>
				<category><![CDATA[How to Boost Music Streams]]></category>
		<category><![CDATA[Promote your project]]></category>
		<category><![CDATA[Tips for musicians]]></category>
		<category><![CDATA[Soundcloud]]></category>
		<category><![CDATA[Spotify]]></category>
		<category><![CDATA[streaming platforms]]></category>
		<guid isPermaLink="false">https://blog.groover.co/?p=35553</guid>

					<description><![CDATA[<p>Among the multitude of streaming services available, SoundCloud and Spotify stand out as two of the most popular platforms for distributing and discovering new music. But when it comes to&#8230;</p>
<p>L’article <a href="https://blog.groover.co/en/tips/soundcloud-or-spotify-en/">Soundcloud or Spotify : which one is best for you?</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p class="wp-block-paragraph">Among the multitude of <strong>streaming services</strong> available, <strong>SoundCloud</strong> and <strong>Spotify</strong> stand out as two of the most popular platforms for distributing and <strong>discovering new music</strong>. But when it comes to promoting your music and reaching your audience, which platform is best for you?&nbsp;</p>



<p class="wp-block-paragraph">Let&#8217;s take an in-depth look at the features, benefits and target audiences of both <strong>SoundCloud</strong> and <strong>Spotify </strong>as by understanding the benefits of each platform and aligning them with your goals, you can make an informed decision that best serves your music career aspirations.</p>





<h2 class="wp-block-heading" id="h-1-a-brief-introduction-to-soundcloud"><strong><mark style="background-color:#ffffff" class="has-inline-color has-luminous-vivid-orange-color">1. A brief introduction to SoundCloud</mark></strong></h2>



<p class="wp-block-paragraph">Chances are you’ve heard of <strong>SoundCloud.</strong> Launched in 2007, <strong>SoundCloud </strong>was introduced as a groundbreaking platform where <strong>independent artists, DJs,</strong> producers and musicians can <strong>upload</strong> their <strong>own music</strong>, <strong>remixes</strong> and <strong>podcasts</strong> directly to the <strong>music streaming service</strong>, making it accessible to <strong>listeners</strong> worldwide.</p>


<div class="wp-block-image is-style-rounded">
<figure class="aligncenter size-large is-resized"><img loading="lazy" decoding="async" width="966" height="804" src="https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.23.04.jpg" alt="The logo for SoundCloud. " class="wp-image-35556" style="width:483px;height:402px" srcset="https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.23.04.jpg 966w, https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.23.04-300x250.jpg 300w, https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.23.04-768x639.jpg 768w, https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.23.04-585x487.jpg 585w" sizes="(max-width: 966px) 100vw, 966px" /></figure>
</div>


<p class="wp-block-paragraph">The focus was and remains on user-generated content which allows a diverse range of artists to gain exposure and build a loyal fan base without the need for a <a href="https://blog.groover.co/en/tips/what-are-record-labels-for/" target="_blank" rel="noreferrer noopener"><strong>record label</strong>.</a> Indeed, if you have a quick look at the platform, you’ll see that it hosts a wide range of <strong>genres</strong>, from mainstream pop and<strong> hip-hop</strong> to <strong>niche</strong> sub-genres and experimental music and we’ll explore this further later on, but it really is this diversity that makes it an ideal platform <strong>for artists </strong>wanting to explore new sounds and connect with like-minded <strong>listeners</strong>.</p>



<p class="wp-block-paragraph">Now even if you haven’t heard of <strong>SoundCloud</strong>, you most certainly have heard of <a href="https://www.billieeilish.com/#/" target="_blank" rel="noreferrer noopener">Billie Eilish</a> and she represents one of SoundCloud&#8217;s most famous success stories.&nbsp;Indeed, she and her brother <a href="https://www.finneasofficial.com/#/" target="_blank" rel="noreferrer noopener">Finneas</a> initially <strong>uploaded</strong> their <strong>music to</strong> the <strong>streaming platform</strong> before gaining widespread attention with the release of &#8220;Ocean Eyes.&#8221; The song went viral, leading to a major record deal and catapulting Billie to worldwide fame as one of the most influential pop artists of her generation.</p>



<p class="wp-block-paragraph">See below her <strong>music video</strong> for Ocean Eyes and have a listen. Do you hear how she has, in a way, challenged traditional pop music conventions by crafting a very distinct sound that blends elements of pop, electronic, and alternative music? Launching a new sound such as this might not have worked on any other platform than<strong> Soundcloud.</strong></p>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe title="Billie Eilish - Ocean Eyes (Official Music Video)" width="1170" height="658" src="https://www.youtube.com/embed/viimfQi_pUw?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>



<p class="wp-block-paragraph">Now if we take a quick look at the <strong>subscription</strong> model, <strong>SoundCloud</strong> offers several <strong>subscription tiers</strong>. It has a <strong>free tier</strong> which allows users to access a limited catalog of music and audio content with occasional advertisements. This makes SoundCloud one of the best free <a href="https://blog.tunemymusic.com/7-spotify-alternatives-you-need-to-consider-right-now/" target="_blank" rel="noreferrer noopener">Spotify alternatives</a>. Then there’s SoundCloud Go and this <strong>subscription service</strong> offers an expanded catalog of music and audio content without ads. Users can also listen <strong>offline</strong> and access <strong>higher quality audio streaming</strong>. Finally, there’s <strong>SoundCloud</strong> Go+, which is a premium <strong>subscription</strong> tier that offers all the features of <strong>SoundCloud</strong> Go, plus access to an even larger catalog of music and audio content, including full access to premium tracks and albums.</p>



<p class="has-text-align-center wp-block-paragraph">&#8212;</p>



<p class="has-text-align-center wp-block-paragraph"><strong>Would you like to promote your music? 👇</strong></p>



<figure class="wp-block-image size-large is-style-default"><a href="https://groover.co/en/lp/promote-your-music-with-result/?utm_source=inbound&amp;utm_medium=groover_blog&amp;utm_campaign=in_text&amp;utm_content=35553" target="_blank" rel="noopener"><img loading="lazy" decoding="async" width="1024" height="113" src="https://blog.groover.co/wp-content/uploads/2024/10/Looking-to-get-your-music-heard-by-music-pros-1024x113.jpg" alt="" class="wp-image-43060" srcset="https://blog.groover.co/wp-content/uploads/2024/10/Looking-to-get-your-music-heard-by-music-pros-1024x113.jpg 1024w, https://blog.groover.co/wp-content/uploads/2024/10/Looking-to-get-your-music-heard-by-music-pros-300x33.jpg 300w, https://blog.groover.co/wp-content/uploads/2024/10/Looking-to-get-your-music-heard-by-music-pros-768x85.jpg 768w, https://blog.groover.co/wp-content/uploads/2024/10/Looking-to-get-your-music-heard-by-music-pros-1170x129.jpg 1170w, https://blog.groover.co/wp-content/uploads/2024/10/Looking-to-get-your-music-heard-by-music-pros-585x64.jpg 585w, https://blog.groover.co/wp-content/uploads/2024/10/Looking-to-get-your-music-heard-by-music-pros.jpg 1344w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></figure>



<p class="has-text-align-center wp-block-paragraph">&#8212;</p>



<h2 class="wp-block-heading" id="h-2-a-brief-introduction-to-spotify-nbsp"><strong><mark style="background-color:#ffffff" class="has-inline-color has-luminous-vivid-orange-color">2. A brief introduction to Spotify.&nbsp;</mark></strong></h2>



<p class="wp-block-paragraph">Now let’s have a quick look at <strong>Spotify</strong>. Founded in 2006, <strong><a href="https://blog.groover.co/en/tips/spotify-streams/" target="_blank" rel="noreferrer noopener">Spotify</a></strong> has become one of the world&#8217;s largest <strong>music streaming</strong> platforms, with millions of users and a vast <strong>music library</strong> full of <strong>songs to </strong>listen to and <strong>download</strong>.&nbsp;</p>



<p class="wp-block-paragraph">What really sets <strong>Spotify</strong> apart is it’s vast <strong>user base</strong> &#8211; with over 345 million <strong>active users</strong> on the platform worldwide, it’s an attractive platform <strong>for artists</strong> looking to reach a wide audience as it offers unrivalled potential for exposure and discovery.</p>



<p class="wp-block-paragraph">As we did with <strong>SoundCloud</strong>, let’s take a quick look at <strong>Spotify’s</strong> <strong>subscription</strong> model. It also has several <strong>subscription tiers</strong>. The <strong>free tier</strong> allows users to access Spotify&#8217;s <strong>music library </strong>for free, but with advertisements and certain limitations like shuffle-only play and a limited number of <strong>skips</strong> per hour.</p>



<p class="wp-block-paragraph"><strong>Spotify premium</strong> removes advertisements, allows users <strong>to listen</strong> to <strong>music on demand</strong> and <strong>offline</strong>, offers unlimited <strong>skips</strong>, and provides higher <strong>audio quality</strong>. </p>



<p class="wp-block-paragraph">Then you have <strong>Spotify Premium</strong> Family and this <strong>subscription</strong> plan allows multiple <strong>family members</strong> to have their own Premium accounts under one billing account, often at a <strong>discounted</strong> rate compared to individual Premium <strong>subscriptions</strong>. </p>



<p class="wp-block-paragraph"><strong>Spotify Premium</strong> Duo is a plan is designed for couples or pairs living at the same address, offering two Premium accounts at a <strong>discounted</strong> rate. And finally, you have <strong>Spotify Premium </strong>Student, providing all the benefits of <strong>Spotify Premium</strong> to eligible students at a <strong>discounted</strong> rate.</p>


<div class="wp-block-image is-style-rounded">
<figure class="aligncenter size-large is-resized"><img loading="lazy" decoding="async" width="978" height="820" src="https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.22.02.jpg" alt="The Spotify logo. " class="wp-image-35557" style="width:489px;height:410px" srcset="https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.22.02.jpg 978w, https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.22.02-300x252.jpg 300w, https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.22.02-768x644.jpg 768w, https://blog.groover.co/wp-content/uploads/2024/03/Capture-decran-2024-03-18-a-15.22.02-585x490.jpg 585w" sizes="(max-width: 978px) 100vw, 978px" /></figure>
</div>


<h2 class="wp-block-heading" id="h-3-which-music-streaming-service-is-best-for-you-and-your-music"><strong><mark style="background-color:#ffffff" class="has-inline-color has-luminous-vivid-orange-color">3. Which music streaming service is best for you and your music?</mark></strong></h2>



<p class="wp-block-paragraph">Now that we&#8217;ve taken a quick look at both <strong>music streaming </strong>platforms, how do you choose the right platform for your <strong>own music</strong>?</p>



<p class="wp-block-paragraph">The first thing to point out is that both platforms have a <strong>user-friendly interface</strong> and offer artists the opportunity to create official profiles where they can <strong>upload</strong> and showcase their music, create <strong><a href="https://blog.groover.co/en/tips/types-of-playlists-spotify-en/" target="_blank" rel="noreferrer noopener">playlists</a></strong>, share updates and connect with their fans.&nbsp;</p>



<p class="wp-block-paragraph">As we saw previously, both platforms operate on a <strong>subscription</strong> model and both offer several <strong>subscription tiers </strong>and both platforms provide artists with analytics tools to track the performance of their tracks, including the number of listens, likes, <strong>replays</strong> and <strong>listener</strong> demographics. All of this information helps artists to understand their audience and adapt their marketing strategies accordingly.&nbsp;</p>



<p class="wp-block-paragraph">So at this point, one thing you have to consider is the <strong><a href="https://blog.groover.co/en/tips/define-your-music-genre/" target="_blank" rel="noreferrer noopener">genre</a></strong> and style of your <strong>own music.</strong>&nbsp;</p>



<p class="wp-block-paragraph">SoundCloud&#8217;s diverse community caters for a wide range of <strong>genres</strong>, making it suitable <strong>for artists</strong> experimenting with new sounds (remember Billie Eilish?), whereas <strong>Spotify</strong> primarily offers a vast <strong>catalogue</strong> of mainstream music, including songs, albums and <strong>playlists</strong> from <strong>major labels</strong> and artists. And while <strong>Spotify</strong> allows <strong>independent artists </strong>to <strong>upload music</strong> through services such as <strong><a href="https://blog.groover.co/en/tips/spotify-for-artists-boost-streams/" target="_blank" rel="noreferrer noopener">Spotify for Artists</a></strong>, it focuses more on <strong>curated playlists</strong> and <strong><a href="https://blog.groover.co/en/tips/how-to-get-on-spotify-algorithmic-playlists/" target="_blank" rel="noreferrer noopener">algorithmic</a></strong> recommendations based on user preferences.</p>



<p class="wp-block-paragraph">This brings us to our next point and questions you have to ask yourself are who is your target audience and what are&nbsp;their <strong>listening habits</strong>? Are they looking for underground and <strong>independent artists</strong> and therefore, more active on <strong>SoundCloud</strong>. Or are they more likely <strong>to discover</strong> music through <strong>playlists</strong> on <strong>Spotify</strong>? Adapt your selection of platforms to align with your audience&#8217;s preferences.</p>


<div style="display: flex; justify-content: center;"><iframe class="giphy-embed" src="https://giphy.com/embed/y8kA4Y9OntEo8" width="480" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div>


<p class="wp-block-paragraph"></p>



<p class="wp-block-paragraph">One thing to talk about and which is probably high in your list of goals as an artist is discoverability. Spotify&#8217;s discoverability relies on <strong>algorithmic</strong> recommendations (such as <a href="https://blog.groover.co/en/tips/how-to-get-on-discover-weekly-en/" target="_blank" rel="noreferrer noopener">Discover Weekly</a>, <a href="https://blog.groover.co/en/tips/how-to-get-your-music-on-release-radar-en/" target="_blank" rel="noreferrer noopener">Release Radar</a>, Intelligent <strong>Shuffle</strong>…), editorial features and <strong>curated playlists</strong>. All of these play a significant role in helping users <strong>discover new music</strong> and <strong>independent artists</strong> may benefit greatly from being featured on <strong>playlists</strong> with the <strong>most popular music</strong> or having their music recommended to users based on similar artists or <strong>genres</strong>.&nbsp;</p>



<p class="wp-block-paragraph"><strong>SoundCloud</strong>, on the other hand, offers a more democratic approach to discoverability, where artists have the opportunity to gain exposure through user-generated <strong>playlists</strong>, reposts by <strong>other users</strong>, and community engagement. The emphasis is on<strong> high-fidelity</strong> and on fostering a community of <strong>creators</strong> and this social aspect of the platform is crucial as it fosters collaboration, feedback and networking opportunities<strong> for artists</strong>. On top of that, it also allows artists to communicate directly with their fans through <strong>messaging</strong> and <strong>commenting</strong> features, and this direct interaction fosters a sense of connection and loyalty among fans, leading to a deeper engagement with the artist&#8217;s music.</p>



<p class="wp-block-paragraph">With all of this in mind, <strong>emerging artists</strong> may find it easier to get noticed on <strong>SoundCloud</strong> compared to more a more saturated platform like <strong>Spotify</strong>. If Spotify is still your priority, here is how to <a href="https://groover.co/en/lp/how-to-get-more-spotify-streams/?utm_source=inbound&amp;utm_medium=groover_blog&amp;utm_campaign=in_text&amp;utm_content=35553">get more Spotify streams organically</a>.</p>


<div style="display: flex; justify-content: center;"><iframe class="giphy-embed" src="https://giphy.com/embed/26uf0s23nLld0ZL0c" width="480" height="361" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div>


<p class="wp-block-paragraph"></p>



<p class="wp-block-paragraph">Another thing to take into account, of course, is monetization. <strong>Spotify</strong> offers artists the opportunity to earn <strong>revenue</strong> through streams, with <strong><a href="https://blog.groover.co/en/tips/all-you-need-to-know-about-royalties/" target="_blank" rel="noreferrer noopener">royalties</a></strong> paid out based on the number of plays their songs receive (over 2 million artists earn <strong>royalties</strong> on <strong>Spotify</strong>). However, the <strong>payout</strong> rates can vary considerably depending on factors such as the location of the <strong>listener</strong> and the artist&#8217;s contract with their<strong> record label</strong> or distributor, and artists may need a large number of streams to generate significant income. <strong>SoundCloud</strong> offers various monetization options <strong>for artists</strong>, including <a href="https://blog.groover.co/en/tips/soundcloud-premier-tool-independent-artists/" target="_blank" rel="noreferrer noopener"><strong>SoundCloud</strong> Premier</a>, which allows artists to monetize their music through advertising, <strong>subscriptions</strong>, and direct fan support. Additionally, <strong>SoundCloud</strong> offers a platform <strong>for artists </strong>to sell merchandise and tickets to shows directly to their fans. On the Spotify side, you can estimate what your streams could pay with Groover&#8217;s <a href="https://groover.co/en/lp/free-tools/streaming-royalties-calculator/?utm_source=inbound&amp;utm_medium=groover_blog&amp;utm_campaign=in_text&amp;utm_content=35553">free streaming royalties calculator</a>.</p>



<p class="wp-block-paragraph">You should also bear in mind that <strong>SoundCloud</strong> does not require <strong>licensing agreements</strong> for user-generated content, which means that artists retain ownership of the content they <strong>upload</strong> to the platform and have control over how it is shared and distributed. <strong>Spotify</strong>, on the other hand, obtains <strong>licensing agreements </strong>with <a href="https://blog.groover.co/en/tips/what-are-record-labels-for/" target="_blank" rel="noreferrer noopener"><strong>record labels</strong> </a>and <strong>publishers</strong> to stream their <strong>music on </strong>the platform so <strong>Spotify</strong> retains control over the distribution and availability of content.</p>



<h2 class="wp-block-heading" id="h-conclusion"><strong>Conclusion</strong></h2>



<p class="wp-block-paragraph">Ultimately, the decision between <strong>SoundCloud</strong> and <strong>Spotify</strong> depends on your particular situation, your goals and your target audience as an artist. Both platforms offer valuable tools and opportunities to <strong><a href="https://blog.groover.co/en/tips/promote-music-boost-visibility/" target="_blank" rel="noreferrer noopener">promote your music</a></strong> and connect with fans and <strong>listeners</strong>. And always bear in mind that it’s worth diversifying your presence across <strong>multiple platforms</strong> to maximise your reach and exposure. While <strong>SoundCloud</strong> and <strong>Spotify</strong> are two of the most popular streaming platforms, <strong>other music streaming </strong>sites such as <strong>Apple Music, Deezer, YouTube Music</strong>,<strong> Amazon Music</strong> and Bandcamp also offer unique benefits and opportunities <strong>for artists.</strong></p>



<p class="has-text-align-center wp-block-paragraph">&#8212;</p>



<p class="has-text-align-center wp-block-paragraph"><strong>Would you like to promote your music? 👇</strong></p>



<figure class="wp-block-image size-large"><a href="https://www.groover.co/en/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=soundcloud_or_spotify_en" target="_blank" rel="noopener"><img loading="lazy" decoding="async" width="1024" height="278" src="https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover-1024x278.jpg" alt="" class="wp-image-42912" srcset="https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover-1024x278.jpg 1024w, https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover-300x81.jpg 300w, https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover-768x208.jpg 768w, https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover-585x159.jpg 585w, https://blog.groover.co/wp-content/uploads/2021/05/Send-your-music-to-Pros-and-Curators-through-Groover.jpg 1080w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></figure>
<p>L’article <a href="https://blog.groover.co/en/tips/soundcloud-or-spotify-en/">Soundcloud or Spotify : which one is best for you?</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
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		<title>SoundCloud and Groover partner up to help artists promote their music</title>
		<link>https://blog.groover.co/en/tips/soundcloud_groover_promote_music/</link>
		
		<dc:creator><![CDATA[Marguerite Beaussant]]></dc:creator>
		<pubDate>Wed, 01 Jun 2022 14:32:59 +0000</pubDate>
				<category><![CDATA[Promote your project]]></category>
		<category><![CDATA[Tips for musicians]]></category>
		<category><![CDATA[Tools & Partners]]></category>
		<category><![CDATA[Groover]]></category>
		<category><![CDATA[music promotion]]></category>
		<category><![CDATA[promo code]]></category>
		<category><![CDATA[promote your music]]></category>
		<category><![CDATA[Soundcloud]]></category>
		<guid isPermaLink="false">https://blog.groover.co/?p=18312</guid>

					<description><![CDATA[<p>For artists who want to gain visibility with their music, SoundCloud offers a Pro Unlimited subscription. It allows artists to benefit from &#8216;Promote on Soundcloud&#8216;, a promotional tool to introduce&#8230;</p>
<p>L’article <a href="https://blog.groover.co/en/tips/soundcloud_groover_promote_music/">SoundCloud and Groover partner up to help artists promote their music</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p class="wp-block-paragraph">For artists who want to gain visibility with their music, <strong>SoundCloud</strong> offers a Pro Unlimited subscription. It allows artists to benefit from &#8216;<strong>Promote on Soundcloud</strong>&#8216;, a promotional tool to introduce their music to potential new fans by choosing their audience targeting.</p>



<p class="wp-block-paragraph">👉 By joining SoundCloud Next Plus or Next Pro, you can benefit from a 25% discount on &#8216;<a href="https://promote.soundcloud.com/" target="_blank" rel="noreferrer noopener">Promote on SoundCloud</a>&#8216; using the code GROOVER025 (for USD transactions, min. spend $25) or GROOVEREU (for EUR transactions, min. spend €25)<br><em>Details of the Next Plus &amp; Next Pro memberships further down in the article.</em></p>



<p class="wp-block-paragraph">SoundCloud is a <strong>free streaming site</strong> and allows listeners to access music from around the world for free &#8211; and without an account; a great way for independent artists to get their music out there.</p>



<p class="wp-block-paragraph">That&#8217;s why we ask artists to send SoundCloud &#8211; or Youtube &#8211; links to <a href="https://www.groover.co/en/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=soundcloud_groover_en" target="_blank" rel="noreferrer noopener">Groover</a>. This way, media and professionals can listen to their music easily and answer to the artists for possible shares, articles, playlist additions, label signatures, etc. Artists can also share demos, or unreleased tracks, by leaving them privately on SoundCloud. A valuable option for artists who would like to get feedback on their music before releasing it, or to get opportunities with media, labels, bookers, etc. and push the strategy around their musical project.</p>



<p class="wp-block-paragraph">SoundCloud provides several types of subscriptions for musicians:</p>



<h3 class="wp-block-heading"><strong><mark style="background-color:rgba(0, 0, 0, 0)" class="has-inline-color has-luminous-vivid-orange-color">Basic</mark></strong></h3>



<p class="wp-block-paragraph">This is the <strong>free version of SoundCloud</strong>, with which you can :</p>



<ul class="wp-block-list"><li>Upload up to 3 hours of music</li><li>Enjoy lossless HD storage</li><li>Access basic insights</li></ul>



<p class="wp-block-paragraph">The Basic version also gives you access to Dolby® audio mastering service for $4.99 per <a href="https://blog.groover.co/en/tips/mastering-what-and-where-tracks-mastered/" target="_blank" rel="noreferrer noopener">mastered track</a>.</p>



<h3 class="wp-block-heading"><strong><mark style="background-color:rgba(0, 0, 0, 0)" class="has-inline-color has-luminous-vivid-orange-color">Repost by SoundCloud</mark></strong></h3>



<p class="wp-block-paragraph">The Repost subscription allows artists to :</p>



<ul class="wp-block-list"><li>Distribute their tracks on all major music services</li><li>Grow their audience with promotional tools</li><li>Benefit from premium services to help them earn revenue</li><li>Give revenue back to their collaborators</li></ul>



<p class="wp-block-paragraph">Repost by SoundCloud is priced at $2.50/month (if billed annually).<br>If you subscribe to the Repost version, you can promote your music on SoundCloud discovery pages and <a href="https://blog.groover.co/en/tips/editorial-playlists-spotify-feature/" target="_blank" rel="noreferrer noopener"><strong>submit your tracks to playlists</strong></a> that may include your tracks in the top playlists on major music services.</p>



<p class="wp-block-paragraph">And finally, let&#8217;s talk about the latest version that SoundCloud offers, and the main focus of this article:</p>



<h3 class="wp-block-heading"><strong><mark style="background-color:rgba(0, 0, 0, 0)" class="has-inline-color has-luminous-vivid-orange-color">SoundCloud Pro Unlimited</mark></strong></h3>



<p class="wp-block-paragraph">This version is the most complete, because it allows artists to really <strong>boost the visibility of their music.</strong></p>



<p class="wp-block-paragraph">Pro Unlimited offers you the benefits of Basic and Repost subscriptions, plus the following:</p>



<ul class="wp-block-list"><li>Unlock unlimited upload time</li><li>Earn fair revenue based on listening &#8211; a user-centric approach</li><li>Access advanced audience insights</li><li>Replace your track without losing statistics</li><li>Pin your favorite tracks</li></ul>



<p class="wp-block-paragraph">With Pro Unlimited, you can <a href="https://blog.groover.co/en/tips/groover-to-promote-your-music/" target="_blank" rel="noreferrer noopener"><strong>promote your music</strong></a> on SoundCloud discovery pages and submit your tracks to playlists that can include your tracks in the top playlists on major music services. Pro Unlimited gives you access to services to <strong>distribute your music, grow your fan base and be discovered as an artist</strong>.<br>And as we said before, by joining Next Pro, you get a 25% discount on credits for Promote on Soundcloud with the code GROOVER025 (for USD transactions, min. spend $25) or GROOVEREU (for EUR transactions, min. spend €25)</p>



<p class="wp-block-paragraph">The<strong> <a href="https://checkout.soundcloud.com/pro?ref=t832" target="_blank" rel="noreferrer noopener">SoundCloud Next Pro Unlimited</a></strong> version costs $8.25/month (if billed annually) and offers artists a 30-day money-back guarantee. It also gives access to the Dolby® audio mastering service and allows you to master 3 tracks per month for free, then $3.99 if you want to master more than 3.</p>



<h3 class="has-text-align-center wp-block-heading"><strong>Want to get in touch with media and music industry professionals? Send them your music on <a href="https://www.groover.co/en/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=soundcloud_groover_en" target="_blank" rel="noreferrer noopener">Groover</a> and get an answer in less than 7 days.</strong></h3>



<figure class="wp-block-image size-large"><a href="https://www.groover.co/en/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=soundcloud_groover_en" target="_blank" rel="noopener"><img loading="lazy" decoding="async" width="1636" height="368" src="https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN.jpg" alt="" class="wp-image-3531" srcset="https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN.jpg 1636w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-300x67.jpg 300w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-768x173.jpg 768w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-1024x230.jpg 1024w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-1170x263.jpg 1170w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-585x132.jpg 585w" sizes="(max-width: 1636px) 100vw, 1636px" /></a></figure>
<p>L’article <a href="https://blog.groover.co/en/tips/soundcloud_groover_promote_music/">SoundCloud and Groover partner up to help artists promote their music</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
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		<title>SoundCloud Premier: a new tool for independent artists</title>
		<link>https://blog.groover.co/en/tips/soundcloud-premier-tool-independent-artists/</link>
		
		<dc:creator><![CDATA[Amy Cimpaye]]></dc:creator>
		<pubDate>Tue, 25 Jun 2019 14:37:49 +0000</pubDate>
				<category><![CDATA[Tips for musicians]]></category>
		<category><![CDATA[Tools & Partners]]></category>
		<category><![CDATA[Artists]]></category>
		<category><![CDATA[get paid]]></category>
		<category><![CDATA[independent]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[Royalties]]></category>
		<category><![CDATA[Soundcloud]]></category>
		<category><![CDATA[Streaming]]></category>
		<category><![CDATA[tools]]></category>
		<guid isPermaLink="false">https://blog.groover.co/?p=18945</guid>

					<description><![CDATA[<p>With its 20 million active users, SoundCloud is a benchmark for online music. However, competition is tough and with the increase in offerings with the arrival of Youtube Music, the&#8230;</p>
<p>L’article <a href="https://blog.groover.co/en/tips/soundcloud-premier-tool-independent-artists/">SoundCloud Premier: a new tool for independent artists</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>With its <strong>20 million active users</strong>, SoundCloud is a benchmark for online music. However, competition is tough and with the increase in offerings with the arrival of Youtube Music, the music streaming sector is a real battlefield. After one year and raising 170 million euros, the company saved itself from bankruptcy. Because of this, the streaming service with the well-known cloud icons began to <strong>focus its service on the millions of registered independent artists.</strong></p>
<p>SoundCloud&#8217;s new service, <strong>SoundCloud Premier</strong>, allows<strong> artists to be paid by the number of listens</strong> and to <strong>distribute their music on major streaming services</strong> such as Apple, Spotify or Deezer. All this <strong>directly from the platform, without intermediaries.</strong></p>
<h2 style="text-align: center;"><strong>&nbsp;An extension of the SoundCloud monetization program</strong></h2>
<p>To understand this strategic evolution of SoundCloud, let&#8217;s go over <strong>the events in chronological order.</strong></p>
<p><strong><span style="color: #ff0000;">Initially, <span style="color: #000000;">SoundCloud Premier was simply a monetization program, allowing creators to be paid by the number of listens. </span></span></strong><span style="color: #ff0000;"><span style="color: #000000;">At first, this was only available to users through invitation. However, in</span></span><span style="color: #ff0000;"> October 2018,<span style="color: #000000;"> the program became available to all <strong>SoundCloud Pro</strong> and <strong>Pro Unlimited accounts</strong>, provided they met certain eligibility criteria.</span></span></p>
<p><em>As a reminder, SoundCloud Pro and Pro Unlimited subscriptions offer artists and creators all the tools they need to develop their careers. Priced at €7 and €11 per month, these modules offer i<strong>mproved catalog management</strong> via cloud storage and powerful <strong>analysis tools</strong> including <strong>advanced statistics.&nbsp;</strong></em></p>
<p><span style="color: #ff0000;"><span style="color: #000000;">In</span> February 2019<span style="color: #000000;">, the platform decided to add a <strong>distribution service</strong> on major streaming services to the SoundCloud Premier monetization program.&nbsp;A real gamble.</span></span></p>
<p><div id="attachment_18946" style="width: 2212px" class="wp-caption aligncenter"><img loading="lazy" decoding="async" aria-describedby="caption-attachment-18946" class="wp-image-18946 size-full" title="Tarifs SoundCloud Premier" src="https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-2.48.48-PM.jpg" alt="SoundCloud prices" width="2202" height="1300" srcset="https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-2.48.48-PM.jpg 2202w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-2.48.48-PM-300x177.jpg 300w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-2.48.48-PM-1024x605.jpg 1024w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-2.48.48-PM-768x453.jpg 768w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-2.48.48-PM-1536x907.jpg 1536w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-2.48.48-PM-2048x1209.jpg 2048w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-2.48.48-PM-1170x691.jpg 1170w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-2.48.48-PM-585x345.jpg 585w" sizes="(max-width: 2202px) 100vw, 2202px" /><p id="caption-attachment-18946" class="wp-caption-text">SoundCloud prices</p></div></p>
<h2 style="text-align: center;"><strong>A response to an increase in competition</strong></h2>
<p><strong>What made SoundCloud decide to add this service?</strong> It was after Spotify announced the arrival of its own distribution platform that SoundCloud decided to react. Indeed, the Swedish company took over a minority share of the firm Distrokid last October, before launching a beta version that allowed users to upload tracks without distributors via their new feature Spotify For Artists.</p>
<p>According to the management of the streaming platform, <em>&#8220;hundreds of thousands&#8221;</em> of artists will be able to access this new service and at the same time, <strong>distribute their music on the main streaming services</strong> (in the same model as Tunecore, CDBaby, Distrokid, iMusician or Wiseband) and <strong>benefit from 55% of the advertising revenue generated by the listening of their songs.</strong> Note that this is a more important remuneration than Spotify&#8217;s competitor with only 50% of the advertising revenues paid out.</p>
<p><div id="attachment_18947" style="width: 908px" class="wp-caption aligncenter"><img loading="lazy" decoding="async" aria-describedby="caption-attachment-18947" class="wp-image-18947 size-full" title="Revenu moyen streaming et nombre d'utilisateur de Napster, Tidal, Spotify, Google Play Music, Deezer, Amazon Music, Apple Music, Pandora, Youtube" src="https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.04.57-PM.jpg" alt="Average streaming revenue and number of users of Napster, Tidal, Spotify, Google Play Music, Deezer, Amazon Music, Apple Music, Pandora, Youtube" width="898" height="1090" srcset="https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.04.57-PM.jpg 898w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.04.57-PM-247x300.jpg 247w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.04.57-PM-844x1024.jpg 844w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.04.57-PM-768x932.jpg 768w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.04.57-PM-585x710.jpg 585w" sizes="(max-width: 898px) 100vw, 898px" /><p id="caption-attachment-18947" class="wp-caption-text">Average streaming revenue and number of users of Napster, Tidal, Spotify, Google Play Music, Deezer, Amazon Music, Apple Music, Pandora, Youtube</p></div></p>
<h2 style="text-align: center;"><strong>Benefits and new features of SoundCloud Premier</strong></h2>
<p>In order to stand out, SoundCloud Premier relies on these new features:</p>
<ul>
<li><strong>A 2-in-1 offer:</strong> SoundCloud Premier is available to Pro and Pro Unlimited users and therefore allows them to accumulate numerous advantages on the platform.</li>
<li><strong>Fast, efficient and instant payment:</strong> SoundCloud Premier ensures payment to artists every month and tracks uploaded via the platform are instantly subject to monetization, without any delay.</li>
<li><strong>A distribution service in full development:</strong> Still in Beta status, SoundCloud Premier&#8217;s distribution service offers artists the opportunity to distribute their tracks on the major music streaming services (Spotify, Apple Music, etc.) directly via the platform.</li>
</ul>
<h2 style="text-align: center;"><strong>Eligibility criteria</strong></h2>
<p>In order to access the new SoundCloud Premier service, a few criteria must be met:</p>
<p><div id="attachment_18948" style="width: 898px" class="wp-caption aligncenter"><img loading="lazy" decoding="async" aria-describedby="caption-attachment-18948" class="wp-image-18948 size-full" title="Les critères d'éligibilité pour SoundCloud Premier, nouvel outil pour les artistes indépendants" src="https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.17.32-PM.jpg" alt="Eligibility criteria for SoundCloud Premier, a new tool for independent artists" width="888" height="838" srcset="https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.17.32-PM.jpg 888w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.17.32-PM-300x283.jpg 300w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.17.32-PM-768x725.jpg 768w, https://blog.groover.co/wp-content/uploads/2022/06/Screen-Shot-2022-06-25-at-3.17.32-PM-585x552.jpg 585w" sizes="(max-width: 888px) 100vw, 888px" /><p id="caption-attachment-18948" class="wp-caption-text">Eligibility criteria for SoundCloud Premier, a new tool for independent artists</p></div></p>
<h2 style="text-align: center;"><strong>Where do young independent artists go from here?</strong></h2>
<p><strong>Since its launch in 2008, SoundCloud has been a streaming platform known for its unique content and features, </strong>but also for its community of artists who shape today&#8217;s music world and culture. These include Chance the Rapper, Kali Uchis, Lil Yachty and Metro Boomin, all of whom began their careers on SoundCloud. Unfortunately, it seems that the amount of money paid out from SoundCloud Premier is still quite low, even with a well-stocked listen counter. With this new feature, SoundCloud is nonetheless<strong> taking a step forward in recognizing the work of independent artists.</strong></p>
<p style="text-align: center;"><em>Acid Rap, the mixtape of Chance the Rapper uploaded entirely onto SoundCloud</em></p>
<p><center><iframe class="fitvidsignore" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/playlists/6628344&amp;color=%23ff5500&amp;auto_play=false&amp;hide_related=false&amp;show_comments=true&amp;show_user=true&amp;show_reposts=false&amp;show_teaser=true&amp;visual=true" width="100%" height="300" frameborder="no" scrolling="no"></iframe></center><center></center><strong>A mission that <a href="https://www.groover.co/en/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=soundcloud_en" target="_blank" rel="noopener">Groover</a> also strives to accomplish for young creators. Allowing them to be known</strong> by the media, labels and influencers of their choice, while being assured of being heard, receiving feedback and maximizing their visibility (articles, meetings, additions to playlists&#8230;). The days when everything seemed to start by signing with a record company are over. Independent artists now have the necessary tools to develop and shape their career.</p>
<p style="text-align: center;"><em>&#8211; Translated by Betty Gonzalez Gray &#8211;&nbsp;</em></p>
<h3 class="title--2-15 title-d444--2-2020 title Typography "><strong>Next articles:</strong></h3>
<p><strong>&gt; <a href="https://blog.groover.co/en/tips/make-music-known-youtube/" target="_blank" rel="noopener">How to make your music known on YouTube?</a></strong><br />
<strong>&gt; <a href="https://blog.groover.co/en/tips/attract-create-community-youtube/" target="_blank" rel="noopener">How to attract and federate a community on YouTube ?</a></strong><br />
<strong>&gt; <a href="https://blog.groover.co/en/tips/attract-create-community-youtube/" target="_blank" rel="noopener">Deezer for creators: gain visibility and boost your streams on YouTube</a></strong><br />
<strong>&gt; <a href="https://blog.groover.co/en/tips/user-centric-fairer-pay-from-deezer-streaming-announced/" target="_blank" rel="noopener">How to get paid on Deezer</a></strong><br />
<strong>&gt; <a href="https://blog.groover.co/en/tips/use-shazam-as-artist/" target="_blank" rel="noopener">Why should you use Shazam when you are an artist ?</a></strong></p>
<h2 style="text-align: center;"><a href="https://www.groover.co/en/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=soundcloud_en" target="_blank" rel="noopener"><strong>Get yourself spotted by the media, radios &amp; labels of your choice on Groover, returns guaranteed!</strong></a><br />
<a href="https://www.groover.co/en/?utm_source=google&amp;utm_medium=blog_advice&amp;utm_campaign=soundcloud_en" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" class="aligncenter wp-image-10259 size-full" src="https://blog.groover.co/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-12.52.40-PM.png" alt="" width="1560" height="350" srcset="https://blog.groover.co/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-12.52.40-PM.png 1560w, https://blog.groover.co/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-12.52.40-PM-300x67.png 300w, https://blog.groover.co/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-12.52.40-PM-1024x230.png 1024w, https://blog.groover.co/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-12.52.40-PM-768x172.png 768w, https://blog.groover.co/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-12.52.40-PM-1536x345.png 1536w, https://blog.groover.co/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-12.52.40-PM-1170x263.png 1170w, https://blog.groover.co/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-12.52.40-PM-585x131.png 585w" sizes="(max-width: 1560px) 100vw, 1560px" /></a></h2>
<p>L’article <a href="https://blog.groover.co/en/tips/soundcloud-premier-tool-independent-artists/">SoundCloud Premier: a new tool for independent artists</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
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		<title>How to manage your social media accounts as musicians and stand out</title>
		<link>https://blog.groover.co/en/tips/social-media-musicians-manage/</link>
		
		<dc:creator><![CDATA[Amy Cimpaye]]></dc:creator>
		<pubDate>Fri, 14 Jun 2019 18:09:00 +0000</pubDate>
				<category><![CDATA[Promote your project]]></category>
		<category><![CDATA[Tips for musicians]]></category>
		<category><![CDATA[Audience]]></category>
		<category><![CDATA[Build your audience]]></category>
		<category><![CDATA[Emerge]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Social network]]></category>
		<category><![CDATA[Social networks]]></category>
		<category><![CDATA[Soundcloud]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Visibility]]></category>
		<category><![CDATA[Youtube]]></category>
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					<description><![CDATA[<p>Making music is great. If it is listened to by a lot of people it is even better. In order to achieve this, it is essential to know perfectly how&#8230;</p>
<p>L’article <a href="https://blog.groover.co/en/tips/social-media-musicians-manage/">How to manage your social media accounts as musicians and stand out</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
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										<content:encoded><![CDATA[<p>Making music is great. If it is listened to by a lot of people it is even better. In order to achieve this, <strong>it is essential to know perfectly how to manage your social media accounts</strong>, in order to increase and retain your audience. Here are <strong>some tips</strong> that may be helpful.</p>
<h2 style="text-align: center;">1. Adapt your pace to your goals</h2>
<p>First, you need to <strong>determine your goals and set up a strategy that will shape your communication</strong>. You do not have to be active 24/7 on social media! You have to know how to adapt your pace of publication to the time you have. There is no point in overwhelming your fans with messages, photos or videos if you don’t evolve in your core projects.</p>
<p><strong>Always favor quality content when you&#8217;re short on time</strong>. However, you will have to be very active afterwards to promote your music. <strong>Your use of social media will be more or less intense depending on the progress of your projects.</strong> For instance, you do not communicate as much when working on your album as when you’re looking to sell it!</p>
<h2 style="text-align: center;">2. Seek and understand your fans</h2>
<p>For your communication to be effective, you need to <strong>analyze the habits of your fans</strong> in order to understand their behavior. To what kind of content are they the most responsive? How often do you have to talk to them? At what time are they most likely to see your news? But above all: <strong>on which social media are they the most active?</strong></p>
<p>You can then build your strategy around these info (<em>the &#8220;Statistics&#8221; tab of your Facebook page is full of information</em>). For example, if your typical fan is very active on Twitter, you will also have to be active on this social media in order to catch his attention. <strong>It&#8217;s up to you to adapt to the your fans&#8217; habits and not the other way around</strong>.</p>
<p><img loading="lazy" decoding="async" class="size-full wp-image-3425 aligncenter" src="https://blog.groover.co/wp-content/uploads/2019/05/promotion_facebook_musicians.png" alt="" width="758" height="367" srcset="https://blog.groover.co/wp-content/uploads/2019/05/promotion_facebook_musicians.png 758w, https://blog.groover.co/wp-content/uploads/2019/05/promotion_facebook_musicians-300x145.png 300w, https://blog.groover.co/wp-content/uploads/2019/05/promotion_facebook_musicians-585x283.png 585w" sizes="(max-width: 758px) 100vw, 758px" /></p>
<h2 style="text-align: center;">3. Which social network to use and how?</h2>
<p>Each social network has its own codes and is not used in the same way. Poorly using them can hurt your image and transmit the wrong signals. We can try to classify social networks according to their current importance as follows:</p>
<ul>
<li>
<h3><strong>Facebook and YouTube</strong></h3>
</li>
</ul>
<p>These two social networks are essential to share your news on a large scale and reach the widest audience possible. <strong>Centralize your activity around Facebook</strong>, which has many very interesting features (such as Music Tab, Video Tab, Twitter Tab, Instagram Tab) and allows your audience to easily navigate between your different networks.</p>
<p>Do not forget to <strong>leave a description of your profile photos / cover links to discover your projects</strong>: this is the goal after all! Using Facebook Live is also a great way to display the events you organize on social networks.</p>
<p>However, you must be careful to <strong>be active without spamming</strong> your users and thus <strong>favor quality content. </strong>1 to 2 posts per day maximum on your Facebook page so as not to harm the commitment of your fans.</p>
<ul>
<li>
<h3><strong>Instagram and Twitter</strong></h3>
</li>
</ul>
<p>They allow you to <strong>communicate differently with your fans</strong> by posting more personal content at a higher rate. These are two very important social networks because they allow you to <strong>retain your fans by establishing a proximity with them</strong>.</p>
<p>Focus on &#8220;curating content&#8221; on Twitter with short, hard-hitting messages, and share links that concern you such as the playlists you&#8217;ve been added to, articles written about your project, <a href="https://groover.co/">perhaps obtained through Groover</a>! On Instagram &#8211; which has experienced massive growth in recent years &#8211; take full advantage of the innovations regularly made and the many opportunities that this social network offers. Like Jaden Smith, be creative!</p>
<p><img loading="lazy" decoding="async" class="size-full wp-image-3426 aligncenter" src="https://blog.groover.co/wp-content/uploads/2019/05/jaden_smith_instagram_promotion.png" alt="" width="1063" height="701" srcset="https://blog.groover.co/wp-content/uploads/2019/05/jaden_smith_instagram_promotion.png 1063w, https://blog.groover.co/wp-content/uploads/2019/05/jaden_smith_instagram_promotion-300x198.png 300w, https://blog.groover.co/wp-content/uploads/2019/05/jaden_smith_instagram_promotion-768x506.png 768w, https://blog.groover.co/wp-content/uploads/2019/05/jaden_smith_instagram_promotion-1024x675.png 1024w, https://blog.groover.co/wp-content/uploads/2019/05/jaden_smith_instagram_promotion-585x386.png 585w" sizes="(max-width: 1063px) 100vw, 1063px" /></p>
<ul>
<li>
<h3><strong>Snapchat, Soundcloud, Pinterest</strong></h3>
</li>
</ul>
<p>These tools target very specific populations and are therefore less global. <strong>They are to use if it makes sense with your universe </strong>but they are not essential. Depending on your style of music and the image you want to convey, <strong>Soundcloud can still be a good alternative to Youtube to build your first audience and get organic fans</strong>.</p>
<h3 style="text-align: center;">4. Get in touch with your community</h3>
<p>Finally, it is <strong>very important to interact with your community &#8211;</strong>you can even give it a name! Polls, calls to action, sharing request, incentives to tag friends etc. This allows you to better know and <strong>retain your audience</strong>. They will be happy to interact with you and be involved in some of your decisions. But it is also very important to <strong>increase the craze around your posts</strong>, helping them to spread widely on the social media sphere.</p>
<h2 style="text-align: center;"><a href="https://groover.co/" target="_blank" rel="noopener noreferrer">Finally get in the radar of blogs, radios and labels of your choice with our platform, feedback guaranteed and coverage 🚀</a></h2>
<p><img loading="lazy" decoding="async" class="size-full wp-image-3531 aligncenter" src="https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN.jpg" alt="" width="1636" height="368" srcset="https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN.jpg 1636w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-300x67.jpg 300w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-768x173.jpg 768w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-1024x230.jpg 1024w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-1170x263.jpg 1170w, https://blog.groover.co/wp-content/uploads/2019/05/bandeau_EN-585x132.jpg 585w" sizes="(max-width: 1636px) 100vw, 1636px" /></p>
<p>L’article <a href="https://blog.groover.co/en/tips/social-media-musicians-manage/">How to manage your social media accounts as musicians and stand out</a> est apparu en premier sur <a href="https://blog.groover.co/en">Groover Blog</a>.</p>
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