In this article, we explain everything you need to know about the subreddit specifically devoted to music promotion: r/PromoteYourMusic. In general, Reddit is mainly focused on diffusing information and creating community, unlike Instagram or TikTok that are based around self-promotion. This particular subreddit is made for artists looking to share their music and get feedback! If redditors upvote your post enough in r/PromoteYourMusic, your song could get a huge boost in visibility!
Here is everything you need to know about r/PromoteYourMusic and how to make the most of this subreddit:
1. What is r/PromoteYourMusic?
Promote Your Music is one of the smaller musical subreddits with around 48,000 members that lets artists share their own videos and song links. Most of the feed is made up of videos of musicians playing riffs on the guitar for example or embedded Youtube links to their songs. The redditors in this community are less active than in r/listentothis or r/indieheads but what makes this subreddit unique is that it carves out a space for self-promotion. The other more popular subreddits about music are mainly focused on diffusing information and not necessarily telling people about your hot new single.
2. What are the rules for posting in r/PromoteYourMusic?
Unlike other music subreddits that don’t allow self-promotion, r/PromoteYourMusic is made for exactly that. However, there are still rules to follow to respect the community and contribute content. Here are the five rules for the r/PromoteYourMusic community.
1. No advertising
The first rule states that advertising is not allowed. You are allowed to promote your music but not promote any brand, service, or channel. They also do not want redditors advertising their music on other people’s posts.
2. No explicit content
Explicit content is not allowed in this subreddit. More specifically, no sexual, discriminatory, or drug imagery is allowed in the cover art or link thumbnail of your post. If there is explicit language in your song title, you must partially censor the title in the post.
3. No spam
Like many other subreddits, spam will not be tolerated. Do not spam links or self-promotional content in the comments of other posts. Redditors that spam communities will be banned!
4. “Act only in good faith”
The fourth rule is about being honest in your posts and your comments. “Act only in good faith” by posting content that is not meant to mislead or misrepresent anyone. This should be obvious, but because this is a subreddit to promote your own music, only post content that belongs to you.
5. Be respectful
Last but not least, you must be respectful when engaging with the community. Do not insult others in your posts or in the comments. Doing so could result in a ban of your account.
3. How does the feed work?
It is important to become active in the subreddits you are a part of by reacting to and commenting on posts. Before just blindly posting your own music in r/PromoteYourMusic community, check out what others are sharing. What type of posts are musicians sharing here? Which posts get the most attention? To figure this out, you must first understand how the page works.
The main feed on r/PromoteYourMusic can be organized in four different ways: Hot, New, Top, and Rising. If you select Top posts, for example, you can then filter by time period: Today, This Week, This Month, This Year, and All Time. If we filter by Top posts of All Time, we see an embedded Youtube link of an excerpt of a lofi instrumental. As you can see in the image below, you can also filter this subreddit feed “by flair”. When creating posts, you can add tags such as “Hip Hop” or “Instrumental” to classify your music so that people can find it more easily.
The Top post of All Time on the r/PromoteYourMusic community
4. How to engage in the r/PromoteYourMusic community?
Now that you understand how the feed works, you can start engaging in the community! The easiest way to engage in the community is by upvoting the posts you like and downvoting the ones you don’t. It’s that simple. To take it one step further, add comments to the posts you enjoy that talk about why you liked the song or video or what it reminded you of. Don’t post comments just to post comments; adding “nice” or “lol” to the comments section is unnecessary and doesn’t add anything substantial to the conversation.
5. Time to post your own music on r/PromoteYourMusic!
Before posting your own music, our recommendation is that you spend a couple weeks contributing to the community through comments and upvotes first. If you start promoting your own music just after creating your account, it may seem a bit like spam. Take the time to explore what people are sharing in r/PromoteYourMusic and also in other subreddits that spark your interest. Once you’ve got the hang of it, go ahead and post some of your music on this subreddit. You can choose to share a link to one of your songs on a free streaming platform like Youtube or Soundcloud or a video of you playing live, for example.
Though r/PromoteYourMusic is one of the smaller music subreddits, there is still an ideal time to post that will maximize your chances of getting upvotes and moving to the top of the feed. According to a data analysis of traffic on the site, the best time to post in r/PromoteYourMusic is on Tuesdays at 9am EDT.