At a time when presence on social networks is essential for musicians, here is the ultimate guide to gaining new followers on Instagram, mastering hashtags and discovering the tools that…
Mackenzie Leighton

Mackenzie Leighton
Mackenzie Leighton is an indie-folk musician and florist originally from the Northeast United States. She has called Paris home since 2017, and her most recent EP "Fleuriste" is now available on all streaming platforms. Catch her at her next show in Paris! Main influences: Julia Jacklin, Devendra Banhart, Andy Shauf, Angel Olsen.
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Promote your projectTips for musicians
A guide to internet monitoring and media relations follow-up for your music
15 December 2021The day has come- your track or album is out, and you’re mobilizing to make it known to as many people as possible. In this very intense period, it’s important…
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On the Groover web platform, artists to promote their music, conquer new audiences and meet potential future partners who can connect them with the best blogs, radios, and music pros…
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Promote your projectTips for musicians
Music Promotion: how to choose a Budget for your Release?
12 November 2020Music promotion is the crucial step that follows the production of your music and its distribution on streaming platforms. Music promotion starts when your track/EP/album is ready and its release…
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Produce your projectTips for musicians
How to get more Spotify streams without cheating: 7 tips to stand out from the crowd
7 October 2020In an ever changing market, promoting your music is essential. Streaming has become a new pillar of the recorded music sector and now represents more than 59% of the French…
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Promote your projectTips for musicians
How to Get on Spotify Playlists – Groover Tips Workshop #1 Recap
7 October 2020How do you get your music on Spotify playlists? On April 27th, Groover cofounder Dorian Perron went live on Instagram for our first Groover Tips Workshop with Manu Freson, founder…
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Do you love music, have playlists on multiple streaming platforms and have trouble keeping them in sync? It can be time consuming and redundant managing everything at once… The platform…
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We had the pleasure of talking with VOG, a tenacious artist who has carved out his own path! Inspired by Kygo, Avicii and Kungs, he has managed to find his…
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Promote your projectTips for musicians
Spotify for Artists: The Ultimate Guide to Boost your Streams in 2021
10 June 2020Putting your music online on streaming platforms like Spotify is a great moment for any artist. It’s the start of something new: your music will be available worldwide and Spotify…
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Promote your projectTips for musiciansTools & Partners
How to Keep Earning Money as a Musician in Confinement
17 April 2020The COVID-19 epidemic has crippled the global music industry. Due to the imposed confinement, the level of financial anxiety is unprecedented for artists, event organizers, and all the people behind…