We know social media is an indispensable tool for music artists to connect with their audience, promote their work, and build their brand. Gary Vee one of the worlds foremost…
With 500 million active TikTok users, the platform is now an integral part of the music marketing landscape. Independent artists can use their TikTok profile to promote their music and grow their fanbase, and…
As the world’s leading record company, Universal Music Group (UMG) is a key player in the music industry. It represents one-third of the Big Three, the world’s three largest record…
You may have heard of JVKE, or at least listened to his most famous single: Golden Hour. Often referred to in the media as the “musician from TikTok”, he built…
TikTok, one of the world’s most popular social networks, has been the starting point for the rise of new independent artists. Recently, TikTok introduced its digital distributor, SoundOn, which promises…
In the music industry today, there are various platforms and strategies for artists to break into the scene, and one of the most influential of which is social media, and especially TikTok. Among the popular social media…
YouTube is no doubt one of the oldest platforms where artists have been sharing their music and growing a fanbase. Since 2005, content creators have been sharing videos, while music…
Releasing a musical project is something you work on relentlessly for months or even years. In the final stretch, you can get caught up in a spiral of non-artistic work,…
As time goes by, TikTok has made its mark and has become an essential social network to promote your music online. It brings new concepts and new rules which can…