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Author

Mackenzie Leighton

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Mackenzie Leighton

Mackenzie Leighton is an indie-folk musician and florist originally from the Northeast United States. She has called Paris home since 2017, and her most recent EP "Fleuriste" is now available on all streaming platforms. Catch her at her next show in Paris! Main influences: Julia Jacklin, Devendra Banhart, Andy Shauf, Angel Olsen.

  • How to Get Media Coverage & Radio PlaysPromote your projectTips for musicians

    A guide to internet monitoring and media relations follow-up for your music

    par Mackenzie Leighton 15 December 2021
    15 December 2021

    The day has come- your track or album is out, and you’re mobilizing to make it known to as many people as possible. In this very intense period, it’s important …

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  • Tips for musiciansTools & Partners

    How to Easily Manage your Playlists with Soundiiz ?

    par Mackenzie Leighton 27 July 2020
    27 July 2020

    Do you love music, have playlists on multiple streaming platforms and have trouble keeping them in sync? It can be time consuming and redundant managing everything at once… The platform …

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  • Groover Success Stories

    VOG Gets his Music on a TikTok Playlist After Using Groover

    par Mackenzie Leighton 10 June 2020
    10 June 2020

    We had the pleasure of talking with VOG, a tenacious artist who has carved out his own path! Inspired by Kygo, Avicii and Kungs, he has managed to find his …

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  • Promote your projectTips for musiciansTools & Partners

    How to Keep Earning Money as a Musician in Confinement

    par Mackenzie Leighton 17 April 2020
    17 April 2020

    The COVID-19 epidemic has crippled the global music industry. Due to the imposed confinement, the level of financial anxiety is unprecedented for artists, event organizers, and all the people behind …

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  • Promote your projectTips for musicians

    5 Tips on How to Make Newsletters to Promote Your Music

    par Mackenzie Leighton 17 April 2020
    17 April 2020

    Your fans are interested in your music. They follow you on Facebook, Instagram and streaming platforms. However, it is sometimes difficult to keep them up to date with all your …

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  • Distribute your projectTips for musicians

    Single Release Day: A step-by-step guide by David Abakan

    par Mackenzie Leighton 30 January 2020
    30 January 2020

    Once you have completed your first promotion phase and the teasing period, the big day arrives. This is a crucial and decisive moment that should not be missed. This is …

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  • Tips for musiciansTools & Partners

    User Centric: fairer pay from Deezer streaming announced

    par Mackenzie Leighton 29 November 2019
    29 November 2019

    The rumor had already been confirmed for a few months, and Deezer finally acted on it. The user centric payment system (UCPS) is here! What is the user centric payment …

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Groover Blog
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