Recent years have seen a move away from the traditional major label model and, now more than ever, a growing number of independent artists are taking their careers into their…
You may have noticed that, since late last week, Tik Tok has been devoid of most of the immensely popular songs that have fueled the trends on their platform over…
In the ever-shifting world of the music scene, indie artists take on many roles, and one of the most important ones is promoting themselves. DIY music marketing is not just…
During our 11th episode of our Groover Tips Podcast, our guests Allebou (independent rapper) and Pauline Raignault, (A&R at Red Bull) discussed the subject of “artistic direction” alongside host Ismaël Mereghetti. This…